Last time I had you compare the skills you have to a client’s problem. The reason you want to do this is because clients don’t need someone with a skill in isolation. They need someone with a skill to solve a problem they have. I also mentioned that I’ll give you a detailed example of …
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What you can do for your clients
Now that you’ve figured out who your ideal client is, it’s time to figure out how you can serve them. Don’t be tempted to skip this. Just because you do software development (or graphic design) doesn’t mean that is the only what you can help them with. Clients don’t want someone with a skill. They …
Your specific ideal client
When I started Little Stream Software, there were two books I borrowed that really made my freelancing business take off (and I said borrowed because I was in a budget freeze until I started making some income.) One of those books was very tactical, while the other was strategic. I’m going to talk about the …
What are you willing to give up?
In order to make your freelance business work, you’ll need to put in time, money, and energy. Starting a business today may be easier than ever, but it still takes resources to make it viable. Freelance businesses are no different, but at least they aren’t as resource-intensive as some of the more classical types. But …
What is your end game?
Before you can start finding clients you need to take stock of where you are and where you’re heading. They say that the journey of a 1,000 miles begins with a single step. Well, yes. But you have to know where you’re going first. (And who are “they” exactly…) Now it’s time to think about …